eBay Partner Network October Newsletter

	Newsletter October 2008

	Halloween and other seasonal creative Many of you have told us that you want seasonal creatives, so that you can remind your visitors about upcoming holidays and keep your site looking fresh and up to date. Well, we've listened and we are currently creating some new banners for you to use in seasonal campaigns. Best of all, once you have integrated them into your site, there's no need to keep going into the eBay Partner Network to change them, as when the event is over, they will automatically update with the new season's theme. For example, if you put a Halloween banner onto your site, we will replace it with a Holiday banner as soon as the event is over. To find these new seasonal banners, visit our Creative Generator and filter by 'seasonal.' Check out the NEW Halloween banners for this year's spookiest holiday. Also, why not build this fun list of 2008's top ten selling Halloween costumes into your website and link to the relevant items? Batman Indiana Jones Iron Man Political & President Masks Joker Star Wars Harry Potter High School Musical Pets Costumes Tinker Bell Find out more Top Tips for the Holiday Season Summer is well and truly over for another year (except for our lucky Australian affiliates!) and the Holiday Season is nearly upon us. Remember, November and December are eBay's busiest months as everyone rushes to buy their presents and stock up on festive goodies, so start planning your Holiday campaigns now. Here are some tips: Use our new seasonal banners, which come in a variety of different sizes and designs. Identify this year's "must have" gift and showcase eBay listings of that item using the Editor Kit or our new eBay To Go widget (US only). In 2007, affiliates with sites surfacing Nintendo Wii consoles were incredibly successful. Keep watching our blog for news of our top-selling products and hottest categories. More people are searching online for products at this time of year than any other, so ensure your site is optimized for search engines and you could even consider a Paid Search campaign. The UK and Australia eBay Partner Network teams are getting in the festive spirit and running promotions across the Holiday period. Drive even more traffic to eBay.co.uk and eBay.au and maybe you'll be able to buy a few extra presents for yourself! Find out more about the UK and Australia promotions and your chance to win a Nintendo Wii. Find out more Tips for Sending Engaged Traffic to eBay Sites "Engagement" is how we look at a user's experience on eBay once directed via an affiliate link. Among other metrics, we look at the time that users spend on eBay, the number of pages that they view, and their bidding and buying activity after coming through an affiliate link. Tips to improve engagement: Maximize the amount of unique content to your site. Use more targeted creatives and tools. Integrate eBay links within your content. Optimize your landing pages. Use our geotargeting functionality. Avoid simply incentivizing visits or registration with eBay Find out more					BIG changes on the eBay.fr program! We're excited to announce that the eBay France affiliate team is changing the way it rewards its affiliates. From November 1st 2008, not only will you be paid based on the number of new Active Confirmed Registered Users (ACRUs) you deliver to eBay.fr, but you'll also receive a large share of the revenue generated by the winning Bids and Buy-it-Nows you deliver to the site. You'll be able to earn up to 65% of the revenue you generate and up to €20 per new active user! Learn more Case Study Since 2007, eBay sellers in the US have been permitted to promote their own products by using an affiliate link on their off-eBay website to direct their visitors to their eBay listings. On September 10th, we changed our terms and conditions to allow eBay sellers in the UK and France to do the same thing, so we thought it would be useful to share with you the story of one our most successful eBay seller affilliates, Trainz.com, who recently won the Professional eBay Sellers' Alliance (PeSA) award for driving the most traffic to eBay. Trainz.com is an e-commerce website specifically for the model train enthusiast. Started in the late nineties by Scott Griggs, Trainz.com sells about 4,000 collectible and new model trains a month on its own website as well as on eBay. Trainz.com has incorporated links to its eBay inventory all over its website, encouraging visitors to check eBay as well as Trainz.com. They also issue a monthly newsletter, which is used to highlight new and collectible items for sale on its site and on eBay. Find out more about eBay Sellers as Affiliates and how Trainz is working with the eBay Partner Network Changes to the eBay Site By now you've probably noticed that in September there were some big changes made to the eBay site. The changes vary by country, but were all made so that eBay continues to be attractive to shoppers. Since the changes it's far easier to list fixed items on eBay, as the up front listing fees have been reduced and the cost shifted to the back end final value fees, which are only payable if you're successful in selling an item. The search functionality has also improved and the Best Match sort order intermingles the most popular fixed price items with the auctions with time ending soonest and also demotes listings from bad sellers. Find out more on the changes in the US, the UK and Germany.

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Copyright (c) 2008 eBay Partner Network Inc. All Rights Reserved. Designated trademarks and brands are the property of their respective owners. eBay and the eBay Logo are trademarks of eBay Inc. eBay Partner Network is located at 2145 Hamilton Ave, San Jose, CA 95125.

eBay AUSTRALIA Program November 2008 Promotion

	Important Information

Dear eBay Affiliate Publisher,

eBay AUSTRALIA Affiliate Program - Special November 2008 Promotion!

Christmas is just around the corner so it is a great time to promote eBay Australia and the eBay Australia Affiliate Program wants you to have a great November in 2008, so we are increasing the rate card for this month!

Help us drive registrations and activity on the site and take advantage of these increased rates in November. The Special Rates for November:

Monthly Active Registration Tiers
Total ACRUs recruited	Compensation per ACRU ($)
1 - 50	20
51 - 200	22
201 - 500	25
501 +	32

Monthly Revenue Share Tiers
Total winning bid revenue generated		% of Revenue
From	To
$ -	$ 999.99	36%
$1,000.00	$5,499.99	42%
$5,500.00	$10,999.99	44%
$11,000.00	$20,999.99	46%
$21,000.00	$37,999.99	50%
$38,000.00	$53,999.99	52%
$54,000.00		54%

We look forward to seeing your November results!

Kind regards,

eBay Australia Affiliate Program Manager

eBay Partner Network

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Copyright (c) 2008 eBay Partner Network Inc. All Rights Reserved. Designated trademarks and brands are the property of their respective owners. eBay and the eBay Logo are trademarks of eBay Inc. eBay Partner Network is located at 2145 Hamilton Ave, San Jose, CA 95125.

eBay AUSTRALIA Program ? Special November 2008 Promotion

	Important Information

Dear eBay Affiliate Publisher,

eBay AUSTRALIA Affiliate Program - Special November 2008 Promotion!

Christmas is just around the corner so it is a great time to promote eBay Australia and the eBay Australia Affiliate Program wants you to have a great November in 2008, so we are increasing the rate card for this month!

Help us drive registrations and activity on the site and take advantage of these increased rates in November. The Special Rates for November:

Monthly Active Registration Tiers
Total ACRUs recruited	Compensation per ACRU ($)
1 - 50	20
51 - 200	22
201 - 500	25
501 +	32

Monthly Revenue Share Tiers
Total winning bid revenue generated		% of Revenue
From	To
$ -	$ 999.99	36%
$1,000.00	$5,499.99	42%
$5,500.00	$10,999.99	44%
$11,000.00	$20,999.99	46%
$21,000.00	$37,999.99	50%
$38,000.00	$53,999.99	52%
$54,000.00		54%

We look forward to seeing your November results!

Kind regards,

eBay Australia Affiliate Program Manager

eBay Partner Network

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Copyright (c) 2008 eBay Partner Network Inc. All Rights Reserved. Designated trademarks and brands are the property of their respective owners. eBay and the eBay Logo are trademarks of eBay Inc. eBay Partner Network is located at 2145 Hamilton Ave, San Jose, CA 95125.

Earn a 20% bonus with the eBay.co.uk Programme

	Important Information

Earn a 20% bonus and win a Nintendo Wii with eBay.co.uk

Dear Ricky Kimble Sr,

Christmas is coming and it's the busiest time of year for eBay.co.uk, as everyone rushes to buy their presents and stock up on festive goodies. The eBay UK Affiliate team want to encourage you to send even more quality traffic to eBay.co.uk across this period, so we're giving you the chance to earn a 20% bonus and you could even win a Nintendo Wii!

How to earn your 20% bonus We have set targets based on the Winning Bid and BIN Revenue you generated for eBay.co.uk in September and if you beat these targets, you will earn a 20% Rev Share bonus, which will be paid to you in January. Beat September Revenue £ amount by 35% in November = 20% RevShare bonus Beat September Revenue £ amount by 15% in December = 20% RevShare bonus

Of course, these targets take into account that traffic to eBay.co.uk naturally increases in the run up to Christmas and don't forget you'll also receive commission on all the ACRUs you drive too!

Win a Nintendo Wii

Everyone who hits their targets and earns more than £100 in commissions in both November and December will be entered into a draw to win a Nintendo Wii. We'll even throw in a Wii Fit to help you work off the Christmas pudding! The lucky winner will be notified in January.

Tips to increase your Christmas traffic: Use our new seasonal banners, which come in a variety of different sizes and designs. You can find them in the Link Generator if you filter by 'seasonal'. Identify this year's "must have" gift and showcase eBay listings of that item using the Editor Kit. Keep watching our blog for news of our top-selling products and hottest categories. More people are searching online for products at this time of year than any other, so ensure your site is optimized for search engines. We're looking forward to seeing you earn your bonuses in November and December and good luck with winning the Nintendo Wii! Cian and Julia The eBay Partner Network UK Team

eBay Partner Network

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Copyright (c) 2008 eBay Partner Network Inc. All Rights Reserved. Designated trademarks and brands are the property of their respective owners. eBay and the eBay Logo are trademarks of eBay Inc. eBay Partner Network is located at 2145 Hamilton Ave, San Jose, CA 95125.

Change of Payment Structure for eBay.fr Affiliate Program

	Important Information

Change of Payment Structure for the eBay.fr Affiliate Program on the 1st of November 2008 !

The eBay France affiliate team is very happy to inform you that as of the 1st of November 2008, the payment structure of the French affiliate program will change in order to help you earn more!

Up to now, the eBay.fr affiliate program has mostly rewarded the recruitment of new registered users. As of the 1st of November, we want to compensate you more for the activity of the 12 million registered users we have already!

This is why, on top of the new ACRU compensation, the ebay.fr affiliate program will be tying your earnings per bid and BIN to the revenue we get for the sold item and the share you receive will vary from 40% to 65%. This model has already allowed affiliates to increase their income in the United States, the United Kingdom and Australia.

Details on the Revenue Share Payout structure (or "Rev'Share")

The revenue used to calculate your commission is made up of the seller fees (listing fees and final value fees) earned by eBay after a winning bid or Buy-it-Now that has been generated by traffic that you have driven to eBay.fr.

Basically, this means that when you generate sales on eBay.fr and eBay.fr receives €100 of revenue from these sales, you will be paid between €40 and €65, depending on the total monthly revenue generated by your account.

On top of an exceptional payout on revenue, the eBay.fr affiliate program will continue to reward you for New Active Users based on a new payout structure (see detailed structure below).

The Payout structure:

A couple of examples :

• If you generate 100 New Active Confirmed Registered Users and €8,000 of eBay revenue in any given month, you will therefore receive compensation of
  (€15 x 100) + ( €8,000 x 50%) = €1,500 + €4,000 = €5,500
• If you generate 600 New Active Confirmed Registered Users and €120,000 eBay revenue, you will receive compensation of
  (€20 x 600) + (€120,000 x 65%) = €12,000 + €78,000 = €90,000

This new Payout structure will apply to all affiliates for the activity generated from the 1st of November onwards! Use this new compensation to increase your income during the holiday season!

* Winning Bid: An end user completes a bid or BIN that results in a successful transaction on eBay.fr and Content within 7 days after clicking your Link.
** ACRU: An end user (a) registers on the eBay.fr for the first time within 30 days of clicking on a Link (b) confirms his or her registration and (c) visits eBay.fr and Content and places a bid or BIN to purchase an item within 30 days of the original registration.

eBay Partner Network

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Copyright (c) 2008 eBay Partner Network Inc. All Rights Reserved. Designated trademarks and brands are the property of their respective owners. eBay and the eBay Logo are trademarks of eBay Inc. eBay Partner Network is located at 2145 Hamilton Ave, San Jose, CA 95125.

Half.com Affiliate Program Reporting Issue

Dear Ricky Kimble Sr,

As of Friday the 3rd we started experiencing a reporting issue that is causing sales to post with a zero dollar amount. Please be assured that we're working to correct the problem. Once we have more details on the time frame to resolve the issue we will let you know. We apologize for the inconvenience.

Thank you for promoting Half.com

Sincerely,

Half.com Affiliate Team